AMD ROG tee

Problem

Create an original T-shirt design for a creative competition held by AMD and ASUS ROG, combining the energy of gaming culture with the visual language of two globally recognized technology brands.

Thinking

I wanted to create more than a promotional graphic. The goal was to build a design that felt authentic to the gaming community while finding a visual connection between AMD and ROG. The concept needed to be bold, memorable, and strong enough to work as a wearable piece of graphic design.

Process

I explored the intersection of gaming culture, technology, and streetwear through composition, typography, and graphic forms. The design was refined to create a strong visual impact on the T-shirt while balancing the distinct identities of AMD and ROG within a single cohesive concept.

Outcome

The design won the T-shirt design competition held by AMD and ASUS ROG, turning the concept into a recognized piece of work and a meaningful milestone in my journey as a graphic designer.

Reflection

Winning the competition reinforced my belief in the power of a focused visual concept. It was a reminder that effective graphic design is not only about execution, but about finding an idea that can connect with a specific culture, audience, and brand.